the // story
I grew up immersed in the creative culture of Los Angeles. I started in 3D character design and environment modeling, which quickly evolved into photography — obsessing over lighting, composition, and color theory. That eye led to shooting high-concept editorial work, including photographing my then-partner Megg Morales on America's Next Top Model, and drawing visual inspiration from the street art and skate cultures of Barcelona, Ibiza, and Sweden.
At 25, that visual obsession took shape as Tinsel Tokyo — starting as a clothing concept and expanding into an internationally distributed print and digital fashion magazine that bridged Los Angeles glamour with Tokyo street culture. Along the way, I was brought on by Rosemary Demann (former president at BCBG Max Azria) to help spearhead the rebrand and digital marketing strategy for Freshology, helping build the fashion-crossover movement into the health and wellness industry.
Parallel to the creative and editorial world, I spent years building serious technical infrastructure. I managed web development and e-commerce platforms for major cultural landmarks including the Los Angeles Philharmonic, Walt Disney Concert Hall, and The Hollywood Bowl. Later, at Meissenburg Designs, I developed custom automated APIs for international brands like Disney, modernizing B2B sales pipelines and high-volume order systems.
Today, operating out of Bigfork, Montana, I combine that visual heritage and technical foundation with cutting-edge AI workflows. Whether designing custom digital platforms for high-growth ventures or engineering high-performance commercial infrastructure, the mission is identical: create digital assets that look incredible, run flawlessly, and command market authority.
